Fitto

An IoT and AI Ecosystem for Smarter Supplement Consumption

Fitto is a connected health-tech ecosystem that helps busy professionals stay on top of their nutritional supplements. We built a platform that links a smart bottle, a smartwatch and a mobile app to a cloud backend and an AI engine, so intake is tracked automatically, reminders arrive at the right moment and recommendations adapt to each person's habits. The result is a personal wellness assistant that fits into a daily routine and can be white-labeled by nutrition brands.

Industry:

Health Tech / Wellness / IoT

CLIENT since:

2024-11-30

REGION:

Європа

TECHNOLOGIES:

AWS Firebase

[ challenge ]

Making Supplement Routines Effortless for People With No Time

Turning a forgotten daily habit into an automated, personalized experience.

Active professionals with packed schedules often skip or mismanage their supplement plans, because they travel, commute and cannot easily carry and track several products. Fitto set out to solve this with a connected ecosystem: a smart bottle with trackable capsules, a smartwatch companion, a mobile app and an AI engine. The system had to track intake and nutritional gaps, give real-time feedback across devices without extra effort from the user, and scale to third-party supplement brands for white-labeling, behavioral analytics and automated reorders.

[ what we did ]

Design & development Tracking

Our team applied the full range of their knowledge and best solutions to implement this project.

Start

10%

Product discovery and requirements

10%

IoT and cloud architecture design

10%

UX/UI design for app and devices

15%

Smart bottle and smartwatch integration (BLE)

20%

Cross-platform mobile app development

15%

Backend microservices and cloud setup

10%

AI recommendation engine

Security and GDPR compliance

Testing, launch and post-launch support

Happy client

[ TECHNOLOGIES ]

The tools and technologies we used

deployment

database

View full project

[ PROJECTS ]

MORE PROJECTS IN OUR BASKET

Kaizen

- Journey of Mindful Improvement for Body and Soul

TECHNOLOGIES:

Strapi Stripe Astro ReactJS AWS PostgreSQL Figma

Industry:

Wellness & Nutrition

CLIENT since:

2024

REGION:

UK, London

Cyber BMS

Smarter Infrastructure Management Built to Scale

TECHNOLOGIES:

AWS Docker Figma

Industry:

Infrastructure Management / CRM & ERP

CLIENT since:

2024

REGION:

USA

explore more projects

[ FAQS ]

[ 1 ]

Can you connect IoT devices with a mobile app and the cloud?

Yes. We build complete IoT platforms that link hardware such as smart bottles or wearables with mobile apps and cloud services, using low-energy protocols like Bluetooth Low Energy so data syncs in real time.

[ 2 ]

Can you build one mobile app for both iOS and Android?

Yes. We use cross-platform development so a single codebase serves both iOS and Android, which speeds up delivery and keeps the experience consistent. Offline-first design lets the app work even without a connection.

[ 3 ]

Can you add AI-based personalization to a health or wellness product?

Yes. We build machine learning engines that learn from user behavior to recommend routines, timing and adjustments, and we set up retraining so the recommendations improve over time.

[ 4 ]

Can the platform be white-labeled for other brands?

Yes. We design the system with role-based access and configurable branding, so partner brands can offer their own version of the app and see aggregated consumer insights.

[ INSIGHTS ]

explore Expert Insights

October, 3, 2025

Web Development

How to speed up landing, funnel and eCommerce pages without extra complexity

What problems do you encounter? Pages open slowly, the first screen is blank for a few seconds, images are “heavy,” forms and widgets freeze (especially on mobile devices). As a result, people don't see the offer in time, the bounce rate increases, there are few applications, and advertising eats up the budget; pages also perform worse in search results. What this article will give you. In simple terms, we will analyze how to show the content immediately, reduce the “weight” of the page, prioritize the main action, and get a noticeable increase in conversion. You will see quick steps for 7 days, a minimum plan for switching to Astro, and answers to typical objections from landing page owners.

February, 14, 2025

insight 1

Discover the latest advancements in software development, from AI-driven automation to cloud computing innovations. Stay ahead of the curve with insights into the technologies that are transforming businesses today.

February, 14, 2025

Fitto

Making Supplement Routines Effortless for People With No Time

Design & development Tracking

The tools and technologies we used

deployment

database

MORE PROJECTS IN OUR BASKET

Can you connect IoT devices with a mobile app and the cloud?

Can you build one mobile app for both iOS and Android?

Can you add AI-based personalization to a health or wellness product?

Can the platform be white-labeled for other brands?

explore Expert Insights

How to speed up landing, funnel and eCommerce pages without extra complexity

insight 1

Test blog

your idea

& our mission

to make it real

Leave your contact details, and we will reach you within 24 hours